Looking at your traffic
If you’re reading this post, you probably have a website, which hopefully is receiving some traffic. If your website has a visit counter, you have some indication of the traffic volume (actually, a counter simply records the number of times a web page is accessed since the last counter reset). But what do you REALLY know about your traffic? Do you have any idea where the visitors to your website are located, or how they found your site? Are they new or returning visitors? When do they visit?
The answers to these questions can provide a better understanding of your traffic, which in turn can help you make better decisions about updating and promoting your website. Get these answers and more with real-time traffic reporting and easy-to-read graphs by using WebSpawner’s Web-Stat Traffic Analysis tool. Setup is simple; it takes just a few clicks to begin collecting traffic data.
Web-Stat provides a wealth of great up-to-date traffic information to help you get to know your visitors:
WHERE are they from?
- Country of origin - provided as both a graph and a list - indicates the geographic location of the last 100 visitors
- IP # and domain of origin - lists the unique numeric IP address and domain name of visitors’ internet connections for the last 100 visitors, allowing you to see which ISPs (Internet Service Providers) they use to access the web
WHO sends them to your site?
- Referrer summary - graph indicates which search engines visitors used to find your site
- Referrer tracker - graph shows the number of visitors received from each search engine referrer by weeks
- Keyword analysis (detailed) - lists the keyword phrases that visitors have used to find your website in search engines over the past month, broken down by search engine
- Keyword analysis (global) - provides the keyword phrases that searchers used in the past month to find your website, listed across all search engines
- Tracked referrers detail - shows the exact keywords and search engines used to find your website for the last 100 visits, and provides you with a clickable link to see the same search result listings that your visitor found before visiting your site
- Non-tracked referrers detail - provides search details for the last 100 visits which could not be tracked to a specific search engine referrer
- Gateway pages - graphs the visitor traffic for each “gateway” or entry page within your website
WHEN do they come to visit?
- Traffic for last 30 days - graphs all traffic for the last 30 day period, breaking it down into first-time visitors, returning visitors, and total visitor traffic
- Traffic since creation - graphs all website traffic received since the creation (or last reset) of the Web-Stat account
- Traffic per month - graphs the traffic by months, showing the first-time, returning visitors, and total visitors for each month, allowing you to identify your busiest months
- Traffic per day of the week - graphs the total traffic your website has received, broken down by days of the week to indicate the busiest traffic days
- Traffic per hour of the day - graphs all traffic received, broken down into 24 one-hour periods, to show the busiest times of the day
WHAT equipment do they use?
- Operating system - graph shows both the total number and overall percentage of visitors using each major computer OS or operating system, allowing you to see how many visitors are Windows, Mac, and Unix users, among others
- Browser - graph indicates which web browser applications and versions are being used by your visitors, indicating how many visitors are using the latest versions or the oldest software
- Screen size - graph provides a breakdown of all traffic by the size (or more accurately by the resolution) of their computer monitors
- Screen color depth - graph reflects the number of monitor colors being used by your website’s visitors
Web-Stat is the easiest way to learn more about your website traffic. Need proof? How about a FREE Web-Stat trial with absolutely no obligation? Start recording your traffic details today by going to the orange ‘Web Site Statistics’ tab in your WebSpawner Members Menu, then click the ‘Web-Stat Traffic Analysis’ link and follow the simple instructions. In just a few clicks, you’ll be well on the way to having more knowledge of the visitors that your website attracts.